We created a campaign for Doctors of The World (Médecins du Monde) that focused attention on women’s reproductive rights ahead of a special conference at the United Nations.
Interactive experience
Outdoor campaign, Paris Métro
Print campaign, French press
Installation on March 8th, International Women's Day. Place Igor-Stravinsky, Paris
The making of and production of the machine
Can an EV from Sweden become the travel companion you never thought you could have? In the summer of 2020, Polestar released the Polestar 2. The first car in the world with a built-in Google Android system. In this global campaign, the human aspects of the car were highlighted by showcasing the many benefits of the system.
One of Sweden’s largest mobile operator Telenor asked us to promote their family plan. To stand out in a generic market we thought; why not make it possible to add the family dog? By inventing a new offer we made it possible.
Case study
Launch film, long version
A customer service call center for dogs (in dog language) was set up, where dogs who had questions about the family plan could call.
Telenor’s official website was even adapted to dog language. All this is because dogs should feel part of the big family decisions such as getting a phone plan for the whole family.
Volvo Car Mobility or as they are called, M, offer access to cars that can be booked via their app in all major cities in Sweden. Our re-launch for the brand was a statement talking to people who own cars, but also to the ones who might not even like them at all.
For the Breast Cancer Awareness Month, we created a social campaign for France under the hashtag #AuNomDesSeins (In The Name Of Breasts).
With no media budget we launched the campaign with this video which features famous French personalities such as singer Micky Green, underwear designer Chantal Thomas and musician Yelle (who also created the original soundtrack for the campaign).
The campaign quickly became a big success after taking off on Twitter and was picked up by numerous newspapers, women's magazines and fashion blogs. It was also featured and talked about on several major television channels in France.
To launch CanalSat’s temporary “Apocalypse Channel” we created an experience where you had to pick one friend to survive the apocalypse with. Using the visitor’s and his friend’s photos and face fusion technology, we morphed their two faces together and gave them a glimpse of what the future had in store for them.
Trailer
For the French Lottery we created a series of TVCs centered on the tongue-in-cheek idea of "rich people problems."
